I had my first IPANEMA slippers 3 years ago and
since then I always waited for their new collection. Last August 13, 2013,
IPANEMA launched its newest collection showcase in a stylized fashion show
called IPANEMA SOUL SEARCH at the Glorieta 2 Activity Center. IPANEMA is known
as one of the leading stylish flip-flop brand in Brazil and also here in the
Philippines. IPANEMA ventures into another soul searching
experience- highlighting finding one’s Ambition, Hope, Passion and Happiness,
as vivified in the four new suites that they presented.
From their last year Urban Jungle collection, this
year’s new designs present the brand not only as a fashion staple and accessory
but a mirror of one’s personality – an unrelenting emotional bond with its
user. To this day, IPANEMA has continuously carved a name easily attribute to a
style haven. This year, IPANEMA digs deep and asks the ever-important question,
“What fills your soul?”
Together with other loyal consumer, we witness how
IPANEMA boasted its newest footwear finds with a healthy mix of neutrals and
bright imprinted patterns that still evoke its original flip-flop stamp of
braving fashion frontier through footwear. IPANEMA embodied in its brave array
of footwear designs- the leading footwear brand ups the ante of its style sensibility
by foraying into the souls of its demographic of women of passion
In a grand visual treat subdivided in the four
elements of: Fire, Water, Earth and Air, the stylish lot joined a revelry of
sorts, which marks the culmination of the IPANEMA Soul Search Raffle
promo. Monthly winners for the months of
June, July, and August are treated to a special IPANEMA VIP packs in line with
the concept of spoiling her sole.
On the other hand, the grand winner is treated to a
trip to Brazil, symbolic of the brand philosophy of searching her soul through
numerous experiences from marveling at the wondrous sights, treating herself to
a gastronomic affair and even broadening her horizons through meeting new
people.
For more about IPANEMA, visit their Facebook fan
page IPANEMA PHILIPPINES. Ipanema is
available at the following stores: Bambu, Planet Sports, Shoe Salon, The
Landmark, The Athlete’s Foot, and Cinderella
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