Cebu Pacific and UNICEF join forces for vital child
health and nutrition campaign.The event was held at Crowne Plaza Ortigas last
June 16,2016. The event was witness by media and guest. CEO Lance Gokongwei and UNICEF Representative
Lotta Sylwander was present together
with UNICEF Ambassador Gary Valenciano and Celebrity Advocate for Children Anne
Curtis .
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| “Change for Good is an extraordinary opportunity to help lay the foundation for the Philippines’ future. The team looks forward to working hand in hand with our guests in making a difference in many children’s lives,” said Lance Gokongwei, Cebu Pacific President and CEO. |
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| “We are very thankful to Cebu Pacific for empowering its thousands of everyday passengers to contribute through their own small way, towards helping provide health and wellness to children in the most at-risk communities,” said Lotta Sylwander, UNICEF Philippines country representative. |
Cebu Pacific (PSE:CEB), the Philippines’ leading airline,
and the United Nations Children’s Fund (UNICEF) have partnered to introduce the
Change for Good program in the country. CEB is the Change for Good launch
partner in Southeast Asia.
Now, flying with Cebu Pacific will not only take
travelers to the best destinations here and abroad, it will also bring
much-needed health and nutrition to infants and young children.
Change for Good® is an innovative global partnership
between UNICEF and the international airline industry. Established in 1987, the
program is designed to collect donations from passengers and convert these into
life-saving materials and services for vulnerable children in more than 150
countries around the world.
Change for Good will initially be implemented from CEB’s
Manila hub starting July 1, before being rolled out across its other Philippine
hubs.
During mid-flight, after the Fun Games, CEB cabin crew
will invite passengers to make a donation to help fund UNICEF’s 1,000 Days
Health and Nutrition program.
The program aims to provide optimal health and nutrition
in the first 1,000 days of a Filipino child, from a mother’s pregnancy to the
child’s second year of life. Safeguarding the health and nutrition of children
during this critical window will ensure that they are protected from
life-threatening childhood diseases, that they finish more years of school, and
even earn up to 50% more as adults.
CEB, which marked its 20th year of operations this year,
chose UNICEF’s First 1,000 Days Health and Nutrition program as the beneficiary
of its Change for Good partnership. The first 1,000 days of a child are crucial
to physical and mental growth and is the foundation of the child’s ability to
grow, learn and earn later in life.
Donate to UNICEF’s Change for Good 1,000 Days program on
your Cebu Pacific flights, starting July 1! For more information on Change for
Good, visit www.cebupacificair.com and 1000days.unicef.ph.
About Cebu Air Inc. (PSE: CEB)
Cebu Air Inc. is the largest carrier in the Philippine
air transportation industry, offering its low-cost services to more
destinations and routes with higher flight frequency within the Philippines
than any other airline.
About UNICEF
UNICEF promotes the rights and wellbeing of every child,
in everything we do. Together with our partners, we work in 190 countries and
territories to translate that commitment into practical action, focusing
special effort on reaching the most vulnerable and excluded children, to the
benefit of all children, everywhere. For more information about UNICEF and its
work please visit www.unicef.ph
Please visit UNICEF Philippines website, Facebook and
Twitter.
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