Lazada Philippines

SMART PADALA for your "Padalapit" love this holiday


Nothing can stop the spirit of giving this Christmas with Smart Padala PickUp Anywhere. A small gathering of media and bloggers were witness to the launch of another way of showing your love ones your love not just emotionally but making sure that we could send immediately money when they need it the most. The event happened today December 1,2015 and was held at Romulo’s in Bel-air Makati.

When Filipinos talk about Christmas, they immediately think about their families and how much they want to show their love to them during this occasion. This is the enduring sentiment especially for many Filipino households whose breadwinner is working in another city or country just to support the family.


No matter where they are, what they do or from whatever walks of life they come from, Filipinos will always go out of their way to show love come Christmas time.
Now with the enhanced Smart Padala service called PickUp Anywhere, Filipinos will find it easier and more convenient to send their love and continued support to their families.
Lawrence Ferrer, Vice President for Smart eMoney, Inc. 

(Left to right) Ethel Ines, Brand Manager for Smart Padala, Lawrence Ferrer, VicePresident for Smart eMoney, Inc., JJ Deomano, Product Marketing Manager for domestic remittance. 


Smart Padala PickUp Anywhere allows the easiest, safest, and most convenient way to send and receive money to and within the Philippines, regardless of their mobile network. It is secure, safe, and guaranteed to be claimed only by the nominated mobile number.

According to Lawrence Ferrer, VicePresident of Smart eMoney, Smart Padala PickUp Anywhere makes it more convenient for customers to send remittances during the holiday rush.

“With PickUp Anywhere, both the money sender and the beneficiary don’t have to
commute to a far location, brave the traffic, and line up at specific centers just to send or receive money. They have thousands of Smart Padala Centers nationwide to do the transaction,” he said.

Another great thing about this service is that people can send money to their
beneficiaries regardless of mobile network. One can effectively send money via Smart Padala PickUp Anywhere to anyone with a mobile number in the Philippines.

“We want everyone, not just Smart subscribers, to enjoy the benefits and security
features of this groundbreaking financial service enhancement,” said Ethel Ines, Brand Manager of Smart Padala. “Filipinos can conveniently send their Padala in time for the Christmas season,” she added.

Filipinos primarily send money to their families for basic needs. According to the National Baseline Survey on Financial Inclusion released by the Bangko Sentral ng Pilipinas (BSP) this year, 44% of Filipino adults had remittance transactions in the past six months and for those on the sending side, 91% sent to their families while 6% sent to their friends. On the other hand, for those who received remittances, 90% received from their families while 7% received from friends. Top line items for purposes of remittances receive is for food (71%), education (39%), medical expenses (28%) and emergencies (22%).

The same survey said that it takes Filipinos an average of 22 minutes to reach the
nearest financial services provider. In terms of cost, the average roundtrip fare to reach a financial access point is PhP 43.

"By enhancing our Smart Padala service with PickUp Anywhere, we are enabling millions of more Filipinos to experience the benefits of financial technology when they need it the most, wherever they maybe,” Ferrer added.

Smart eMoney, Inc. is the digital financial services unit of PLDT and Smart
Communications, Inc. (Smart). A global pioneer in mobile banking, mobile money and mobile wallet services with over 15 years in the industry, Smart eMoney's proprietary innovations span products and services across market segments, catering to the

financial transaction requirements of the banked and unbanked. It recently launched PayMaya, a digital payments innovation for online transactions.

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