More
successful young Filipinos are bound to be enticed to seek their personal
independence as Avida Land launches a new TV commercial highlighting the
fulfillment and happiness enjoyed by many young professionals whose early rise
to success has afforded them the finest things in life.
The
new TVC follows the story of Migs, a young man who bought an Avida condominium
unit for himself and in the first commercial and assured his dad of its
security, comfort and affordability. While the first commercial showed Migs
touring his father in his new home for the first time and getting the nod he
was hoping for, the TVC sequel shows Migs appreciating the comfortable features
and sensible amenities of his Avida home. He now lives his own life while still
keeping in mind the values that he learned from his parents as a guiding
principle in his daily life.
Migs
exemplifies the young Filipino who achieves his goals in life and reaps the
fruits of a successful career at an age when he gets to enjoy the peak of his
youth while basking in the pleasures of personal independence. With this new commercial
airing on major TV networks, Avida aims to inspire more hardworking young
professionals to believe that their dream of personal independence is well within
their reach and that they can afford to buy a home they can truly call their
own.
“We
have seen a phenomenal rise in the number of young people who can now afford to
purchase their own condominium units. It is a good sign that more Filipino young
professionals are getting smarter in making responsible, discerning choices in
life and they have realized the value of investing for their future,” said Tess
Tatco, Avida Land Corp. Marketing Head. “This is why Avida came up with a new
TV commercial that gives tribute to these financially-conscious and
independent-minded young Filipinos who have made the smart move to invest in
their own home.”
Avida’s
condominium properties are among the top picks of young buyers not only for the
easy-to-own home payment schemes being offered but also for their accessibility,
fewer units per floor, free-flowing air and sunlight, emergency power even
inside the unit, sensible amenities and mixed-use components that cater to the
dynamic lifestyle of young active achievers.
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About
Avida Land
An
Ayala Land Inc. (ALI) subsidiary, Avida Land provides thoughtfully-designed yet
affordable homes in secure communities that offer value for money and
convenience all within reach. With the five pillars of accessibility, unique
features and amenities, quality assurance, stress free buying and relaxing
living experience integrated in all its condominium and house and lot
properties, Avida Land has become the developer of choice among the rising middle
class as it continues to expand its product offerings across the country.
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