BPI, Ayala Malls Launch Amore Visa Prepaid beep™ Card
Fusion of banking and automated transportation payment in one lifestyle card
Life in the Metro is about to get easier and better. In time for its 165th anniversary, Bank of the Philippine Islands, together with Ayala Malls, AF Payments Inc. and Gemalto, is issuing the very first lifestyle loyalty and transportation card in the Philippines — the BPI-Ayala Malls Amore Visa Prepaid beep™ Card.
Harnessing the best of modern technologies, Amore Visa Prepaid beep™ is a reloadable prepaid card that can be used for shopping in Ayala Malls and wherever Visa is accepted, and as payment for MRT/LRT, BGC Bus, HM Transport’s Airport Loop bus, Citylink, and Frohlich Point to Point (P2P) bus fares.
BPI believes its cardholders, with the Amore Visa Prepaid beep™ card, will be more empowered to achieve the lifestyle they want through convenient transportation and a rewarding shopping experience.
Today’s mall-going youth will find irresistible advantages in Amore Visa Prepaid beep™, as the Ayala Mall is the lifestyle haven for unique shopping, dining, and entertainment values.
With most of the urban population commuting by bus and train, having two of the biggest Ayala Malls situated along the MRT and bus stations makes commuting all the more convenient.
beepTM facilitates transit payment and quicker entrance at train stations’ gantries, elilminating the need for consumers to repeatedly queue to purchase tickets.
“At BPI, we want to be able to address the changing needs of our clients. By fusing banking and transport together, shoppers can enjoy cashless payments for their purchases at Ayala Malls, plus the benefits of beepTM, which will soon be extended to other bus services,” says Simon Paterno, Head of Financial Products and Services at BPI.
“With only 31 percent of all Filipino adults holding a banking product, integrating beepTM with a prepaid payment card opens up an opportunity for BPI to tap into a readily available and vast unbanked market.”
This revolutionary new product is available at the Ayala Malls Facebook page, or instantly at Ayala Malls Concierge and at UP Town Center Urban Turf. Card holders earn points for every purchase which they can redeem at Ayala Malls. The card also lets holders enjoy exclusive Ayala Malls perks, such as unlimited use of customer lounges, discounts at Ayala Cinemas, and VIP seats at mall events.
To know more about BPI – Ayala Malls Amore Visa Prepaid beep™, visit www.bpicards.com