BPI, Ayala Malls Launch Amore Visa Prepaid beep™ Card
Fusion of banking and automated transportation payment in
one lifestyle card
Life in the Metro is about to get easier and better. In
time for its 165th anniversary, Bank of the Philippine Islands, together with
Ayala Malls, AF Payments Inc. and Gemalto, is issuing the very first lifestyle loyalty and
transportation card in the Philippines — the BPI-Ayala Malls Amore Visa Prepaid beep™ Card.
Harnessing the best of modern technologies, Amore Visa
Prepaid beep™ is a reloadable prepaid card that can be used for shopping in
Ayala Malls and wherever Visa is accepted, and as payment for MRT/LRT, BGC Bus,
HM Transport’s Airport Loop bus, Citylink, and Frohlich Point to Point (P2P)
bus fares.
BPI believes its cardholders, with the Amore Visa Prepaid
beep™ card, will be more empowered to achieve the lifestyle they want through
convenient transportation and a rewarding shopping experience.
Today’s mall-going youth will find irresistible
advantages in Amore Visa Prepaid beep™, as the Ayala Mall is the lifestyle
haven for unique shopping, dining, and entertainment values.
With most of the urban population commuting by bus and
train, having two of the biggest Ayala Malls situated along the MRT and bus
stations makes commuting all the more convenient.
beepTM facilitates transit payment and quicker entrance
at train stations’ gantries, elilminating the need for consumers to repeatedly
queue to purchase tickets.
“At BPI, we want to be able to address the changing needs
of our clients. By fusing banking and transport together, shoppers can enjoy
cashless payments for their purchases at Ayala Malls, plus the benefits of
beepTM, which will soon be extended to other bus services,” says Simon Paterno,
Head of Financial Products and Services at BPI.
“With only 31 percent of all Filipino adults holding a
banking product, integrating beepTM with a prepaid payment card opens up an
opportunity for BPI to tap into a readily available and vast unbanked market.”
This revolutionary new product is available at the Ayala
Malls Facebook page, or instantly at Ayala Malls Concierge and at UP Town
Center Urban Turf. Card holders earn points for every purchase which they can
redeem at Ayala Malls. The card also lets holders enjoy exclusive Ayala Malls
perks, such as unlimited use of customer lounges, discounts at Ayala Cinemas,
and VIP seats at mall events.
To know more about BPI – Ayala Malls Amore Visa Prepaid
beep™, visit www.bpicards.com
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